This is a complete lesson written by Sarah Hilton for Revisionstation and it covers the following topics: Methods of good service: product knowledge customer engagement (creating a positive experience for the customer) post sales services (e.g. user training, help lines, servicing) Benefits of good customer service, including: increase in customer satisfaction customer loyalty increased spend profitability Dangers of poor customer service, including: dissatisfied customers poor reputation via word of mouth reduction in revenue The ways in which advances in ICT have allowed customer services to develop: websites e-commerce social media

This is a complete lesson written by Sarah Hilton for Revisionstation and it covers the following topics: Consequences of quality issues Methods of maintaining consistent quality (TQM) Costs and benefits of maintaining quality additional sales image/reputation higher price inspection costs staff training product recalls the provision of services

This is a complete lesson which includes a teacher PowerPoint and a student worksheet written by Sarah Hilton for Revisionstation and it covers the following topics: The importance of identifying and satisfying customer needs, in order to: provide a product or service that customers will buy increase sales select the correct marketing mix avoid costly mistakes be competitive

This is a complete lesson which includes a teacher PowerPoint and a student worksheet written by Sarah Hilton for Revisionstation and it covers the following topics: Types of segmentation including: gender age location income

This is a complete lesson which includes a teacher PowerPoint and a student worksheet written by Sarah Hilton for Revisionstation and it covers the following topics: Purpose of market research To collect information Why businesses conduct market research Methods of market research to include primary and secondary Uses of market research information that may help decision making Qualitative and quantitative market research manipulate and interpret data from tables and charts identify market size and market share

This is a complete lesson which includes a teacher PowerPoint and a student worksheet written by Sarah Hilton for Revisionstation and it covers the following topics: LESSON 1 Pricing methods price skimming price penetration competitive pricing loss leader cost-plus The factors that influence pricing decisions costs nature of the market degree of competition product life cycle. The relationship between price and demand LESSON 2 The benefits and risks of developing new products Importance of product design, image and the needs of the target market Product differentiation USP Brand image The product lifecycle Product portfolio (Boston Box / Boston Matrix) LESSON 3 Promotional methods Advertising PR Sales promotion Sponsorship Social media Factors influencing the selection of promotional methods Reasons for promotion LESSON 4 The different channels of distribution used by business Retailers Wholesalers Telesales E-commerce and M-commerce Integrated nature of the marketing mix Using the marketing mix to inform and implement business decisions

This lesson is written by Sarah Hilton for Revisionstation and contains a comprehensive student worksheet and a teacher PowerPoint These are the topics covered in this lesson: a) Strong and weak cultures b) Classification of company cultures: power role task person c) How corporate culture is formed d) Difficulties in changing an established culture

This lesson is written by Sarah Hilton for Revisionstation and contains a comprehensive student worksheet and a teacher PowerPoint These are the topics covered in this lesson: a) Construct and interpret simple decision-tree diagrams b) Calculations and interpretations of figures generated by these techniques c) Limitations of using decision trees

Pearson Edexcel International GCSE in Business 1.8.1 Measuring success in business: • revenue • market share • customer satisfaction • profit • growth • owner/shareholder satisfaction • employee satisfaction. Complete lesson with a PPT and worksheet By Sarah Hilton at Revisionstation

1.8.2 Reasons for business failure: • cash flow problems/lack of finance • not competitive • failure to adapt to changes in the market. This is a complete lesson with a PowerPoint and a worksheet, written by Sarah Hilton for Revisionstation

Pearson Edexcel International GCSE in Business 1.1.1. Businesses can have several objectives 1.1.1 Businesses can have several objectives: • financial aims and objectives - survival, profit, sales, market share, financial security • non-financial aims and objectives - social objectives, personal satisfaction, challenge, independence and control. This is a complete lesson with a teacher PowerPoint and a student worksheet. Written by Sarah Hilton at Revisionstation

This is a complete lesson to introduce unit 4 of the International Business syllabus. Includes lots of interactive activities and questions for the students to answer. Includes a teacher PPT and a student worksheet Written by Sarah Hilton at Revisionstation Covers these topics: a) Characteristics of developed, developing and emerging economies b) Growing economic power of countries within Asia, Africa and other parts of the world c) Implications of economic growth for individuals and businesses: • trade opportunities for businesses • employment patterns. d) Indicators of growth: • gross domestic product (GDP) and GDP per capita • human development index (HDI).

These resources are written by Sarah Hilton for Revisionstation and cover ALL of learning aim A for unit 8 recruitment and selection. There are only PowerPoints which should be printed out 3 per page format and sued as the worksheets, This lesson format assumes that the students have access to computers.

This is a complete lesson that includes a Teacher PowerPoint and a student worksheet. All the answers are on the slide notes. This lesson is written by Sarah Hilton for Revisionstation and includes the following topics: a) Exports and imports. b) Implications of increasing specialisation by countries and businesses. c) Foreign Direct Investment (FDI) and link to business growth.

This complete lesson includes everything you need to teach this unit. Written by Sarah Hilton for Revisionstation, it covers these topics: a) Trade liberalisation, the reduction of trade barriers and the role of the WTO. b) Political change. c) Reduced cost of transport and communication. d) Increased significance of global (multinational) corporations (MNCs). e) Increased investment flows (FDI). f) Migration within and between economies. g) Growth of the global labour force. h) Structural change. i) Impact on businesses of increased globalisation. It includes a Teacher PowerPoint with all the answers in the slide notes and a student workbook which is fully editable.

This is a complete lesson written by Sarah Hilton for Revisionstation and is for the unit 4315 Trading Blocs It’s up to date with trading bloc changes since UCMCA and Brexit. It includes a teacher PowerPoint and a student worksheet and is all fully editable. It covers the following topics: a) Expansion of trading blocs: • EU and the single market • ASEAN • NAFTA (USMCA). b) The impact on businesses of trading blocs.

This is a complete lesson for unit 4314 protectionism on the International A level Business syllabus. It includes a PowerPoint and student worksheet and covers the following topics: a) Reasons for protectionism b) Tariffs c) Import quotas d) Other trade barriers: • government legislation • domestic subsidies. e) Impact on businesses of protectionism.